Solange Knowles walks to the beat of her own drum. Never one to follow what mainstream is doing, Knowles has blazed a path of her own, with creative videos and aestyhically pleasing wardrobes and lovely natural hair.
The 27-year-old mom will now have to stretch herself even more now that she is the Art Director and Creative Consultant at Puma. The songstress revealed the exciting news on her Instagram page. Her svelete legs are seen in a pair of sneakers from the Girls of Blaze Disc collection, which will launch next year in February.
Solange introduces four women from the campaign that represents the average everyday woman. Fans can listen to her latest album, Saint Heron that was released on her independent label Saint Records, which she produced and wrote the songs on the album.
Check out the official IG announcement about her new position,
After years of art directing my own projects and visuals, including music videos, photo shoots, album artwork and web content among many others, I am extremely excited to announce that I am now able to apply my passion for all things design into my new roll as an Art Director for the iconic PUMA!!!
It is in my new role that I am able to express my love for not only design but the conception of creative ideas, and the execution of them by curating amazingly talented teams. I’ve had so much fun producing special content, ad campaigns, events, and working alongside the awesome Puma team with some of my favorite emerging artists, photographers, graphic designers to create activations that really celebrates both mine and PUMA’s approach and philosophies.
Over the summer, I paired four incredible designers (GERLAN, WILLIAM OKPO, HISHAM BAROOCHA) to interpret a personal favorite of mine, the classic Puma Disc. Each designer incorporated and infused it with their own distinctive aesthetic to present our collection, “GIRLS OF BLAZE”, inspired by the sights and sounds of Brazil. I couldn’t be more excited about the results. The shit is wild, and come February I hope you will be just as in love as I am. This has been a dream job, and the ride has just begun!
Congratulations To This Talented Diva
Matia (@ms_hip_hop) & Chika Dunu
