If you’re still trying to discern whether or not Stephen Curry or LeBron James is the most popular player in the NBA, allow these results to assist you. Hint: Stephen Curry’s best week ever continues.
The Davidson alum, who pulled the plug on the Portland Trailblazers season last night and became the league’s first ever unanimous regular season MVP the evening prior, once again had the NBA’s best-selling jersey according to ESPN, after securing the honor for the first time in his career at the end of the 2014-2015 season.
Right behind Curry was Kobe Bryant, LeBron James, Kristaps Porzingis (!), and Kevin Durant. Porzingis isn’t yet a superstar like the players that surround him on this list, but considering he plays in one of the biggest markets in sports, and became somewhat of a celebrity given his stellar play and outgoing personality, it’s easy to understand how he made it. Porzingis’ placement is the highest for a rookie since, you guessed it, his teammate Carmelo Anthony and LeBron James topped the list their high profile 2003-2004 rookie seasons.
Kobe Bryant topping LeBron is also rather easy to understand, considering most of the 2015-2016 regular season served as a farewell tour to the 20-year legend. In fact, on just the night of his final game, Bryant’s merchandise generated $1 million in revenue.