The hipster beard spillover into pop culture is nothing new. 2013 welcomed an era of bearded male models, and we’ve since seen Tumblr, celebrities, and gimmicky t-shirts usher scraggly facial hair further into the fold. You can’t argue with James Harden’s steeze. Zack Galifianakis just doesn’t look right without one. The question is: if you can’t grow a beard, are you willing to pay for one?

Yep. You can buy beard implants now. In a movement that seems to have begun in Brooklyn (surprised?), some guys are paying as much $8,500 to have a certified doc fill in their patches and surgically beef up their beards, New York Post reports. One such clinician, Dr. Jeffrey Epstein, performs two or three of these procedures a week to keep the New York area well-stocked with Grizzly Adamses.

The procedure involves removing hair from elsewhere on the body, including the head and chest, and transplanting it to the face. We wonder who’s more concerned with the beard than their actual head of hair? Who’s paying money to look like Ginger on True Detective? At any rate, the beard implant trend shows no signs of dying out yet, though the market will surely reach a saturation point eventually. This writer has thought about shaving his face to make a statement, but there comes a time when the majority wins. At a certain point, if you can’t beat ‘em, beard up.

The post Beards of a Feather Flock to Brooklyn appeared first on Don Diva Magazine.