Although women may give a side eye or two for the men who have a major preference for looking a cleavage, the national day was created by Wonderbra as for women to celebrate their assets.
National Cleavage Day Gives women a chance to be proud of their assets. The hashtag #NationalCleavageDay began trending midday, and women around the world began posting to Twitter and Instagram their best #NationalCleavageDay selfie. The hashtag reached the top spot by the end of the end day becoming the most popular hashtag in the United States.
Check out the many pics posted to Instagram to celebrate #NationalCleavageDay.
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GIANT Life (@giant_life) July 09, 2013