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William Rast, a subsidiary of Sequential Brands Group, announced that hip-hop artist G-Eazy and supermodel Anja Rubik are the faces of its SS 2015 men’s and women’s collections.

Shot by acclaimed photographer Paola Kudacki, the Eazy on the Eyes campaign introduces Justin Timberlake’s label signee alongside the sexy model. The newly minted fragrance maven and one of MTV’s artists to watch are the perfect embodiment of the William Rast brand, showcasing effortless fashion and classic cool. The edgy campaign embraces the collection’s downtown feel and sleek tailoring. Check out all of the photos above in our gallery.

Haleema is not leaving the office until this blizzard clears off. Either way follow her on twitter –@LVLPLATINUM