Beyonce is winning! Point. Blank. Period. The super star entertainer released the third installment of her video series for her album “Beyoncé”
In “Self-Titled Part 3: Run-N-Gun” Mrs. Carter explains the organic process and ego free atmosphere that took place while creating her hit “Drunk In Love.”
In the five-minute video, Blue Ivy’s mama said she recorded 80 songs and chose the ones that felt effortless to her. She’s seen in the studio with Kelly Rowland, along with new producer Details and Timbaland, who helped to craft the hypnotic sound. Jay is also seen free styling.
“It was so great because it wasn’t about any ego. It wasn’t about trying to make a hit record. We were just having fun.”
Beyoncé also explains the concept behind the Hype Williams directed video for “Drunk In Love.” The video also includes mini interviews from other directors including Terry Richardson, Lil Internet and Ricky Saiz.