Apple is the master of hype. Ever since Steve Jobs made his triumphant return to Apple and introduced the iPod they’ve been using their magical gadgets to whip the public into a frenzy.
The introduction of their new iPhone 5C and 5S have Apple fans packing their camping gear in preparation for standing in line at the closest Apple store.
They are entitled to their fervor, but perhaps Apple and iPhone fans are getting a little over-enthusiastic about these releases. Just a little bit. Maybe.
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