On Saturday, Rob Dyrdek, Ryan Phillipe, Paris Hilton, Too Short, Kemba Walker, Sky Blu of LMFAO, French Montana, Skylar Grey, Alex Da Kid, Mike Zucker, Stefan Janoski, Nyjah Huston, Riley Hawk, Justin “Figgy” Figueroa, Derrick Wilson, Ben Nordberg, Blake Carpenter, and more all joined Asphalt Yacht Club Founder Stevie Williams for the launch of his new skate brand Asphalt Yacht Club.

Asphalt Yacht Club is founded by pro skateboarder Stevie Williams, along with Stefan Janoski, Nyjah Huston, and Justin “Figgy” Figueroa. Amateur skaters on the AYC team include Riley Hawk, Derrick Wilson, Ben Nordberg, and Blake Carpenter. AYC combines skate culture, street style, and contemporary fashion into one. Inspiration for the clothing line is drawn from the diversity of its team members, the designs reflecting both the struggle to succeed and the luxuries of success.

PHOTO CREDIT: ALEX WYMAN

French Montana performed for the crowd at Malibu Inn, where guests sipped on specialty cocktails provided by Voli Light Vodkas and Sprite!