Eco Ad Ltd is the company that has created a revolutionary product known as waterless eco friendly urinals. This is a unique system that eliminates the need of water for flushing urinal. At the same time it also uses cartridge system to mask smell emanating from the tool. This product basically boasts on making large savings over water bills at the same time provides opportunity of income.
The compact urinal comes with an advertising platform that is placed over the top of system. This platform greatly helps the businesses as it gets undivided attention of every user operating the system. The idea of saving while selling greatly clicked in UK market and here is a glimpse of behind business from managing director David Porter.
What were the major obstacles in your path?
The major obstacle in selling this unique product was to get exclusivity for supply in UK and Eire market. We had to discuss and negotiate with the authorities for almost three months because without exclusivity we wouldn’t have been successful. Once we got the approval we initiated the business and reached the customers with our innovative product.
What is your noted accomplishment since starting the business?
The most noted accomplishment was getting exclusivity for supply for our product in the targeted market. The next noted achievement was to get the first order from union bar of Kent University students. This order was for almost 16 urinals to be placed in that night club and bar. The positive feedback from the first business raised our spirit as they specially mentioned the product’s efficacy in masking washroom’s smell. After this order we also observed a stark augmentation in leads over our online portal.
What are your future business plans?
We have been approached by different football clubs of UK and most probably install several units in different clubs over next year. The club owners are convinced that these waterless urinals would cause them huge savings on water bills and would also earn a percentage of money from advertisement platform.
What is the one advice that you would like to give people starting new enterprises in your sector?
You need three things to achieve the goals that are a good mentor or right people, good idea and systems. In our case I hired Stephen Padgett a business guru from Stockton management consultancy to prepare the plan and he is currently a part of our enterprise.
What is the most prospective region according to you that this kind of business would successfully survive?
In the entire UK North East is the region that is worst hit by recession but it is also the area where young entrepreneur could find schemes to fund the business concepts. If a business is established and is surviving in the hard economic times it would definitely thrive once the recession is over. The current support for economy of our country is small medium sized enterprises. Therefore our company Eco Ad Ltd offers a respite in the form of waterless urinals that saves money on bills, reduces environmental harm and generates wat for extra income through advertising.
The post Unique Eco Friendly Urinals from Eco Ad Ltd – Behind the Business appeared first on Don Diva Magazine.
